Center Stage is an organization on campus that brings talent to perform at BYU-Idaho. Shows are selected based on school standards and through careful study of guest recommendation.
Malarie Hahn, Center Stage director and a junior studying communication, cares for all performers that come to campus.
“I order all of their food and get their greenroom ready,” Hahn said. “I make sure that they have everything they need. I’m there to greet them when they arrive. Just making sure that everything runs.”
Along with catering to each performers’ wants and needs, Hahn also runs the student marketing board. The marketing board comes up with ideas for advertising shows and is there to greet guests as they arrive at the venue.
Among the marketing board, Kevin Cabral, a junior studying communication, executes the ideas and makes sure that students are able to see what is coming to BYU-I.
“I help with any and all of the online marketing that we do, and I take care of all of the on-campus marketing,” Cabral said. “When we do booths, and posters, fliers … that all goes through me. I set it up, I get the stuff printed out, I spread it around campus, things like that.”
Center Stage board members are heavily involved in the creation of ideas, and creating the tools necessary for the strategies to work. Although it is an unpaid position students are compensated with two free tickets to each show and dibs on any cookie that broke before making it to a reception.
Contrary to popular belief, Center Stage does not only bring in singers, but a collection of talent from any and almost all genres. Performers have come from all over the world to perform at BYU-I, and the marketing board executes ideas that are tailored to each act as the performance date approaches.
The board, including directors, are a tight-knit group, and are challenged to learn more about the entertainment industry as the semester has gone on.